Posts Tagged ‘MTV’

By Hans Ebert The stories from former and current staff at many of the offices about the politics and mismanagement of one of the major music companies in the region is not only a pity, it’s a bloody disgrace, especially having worked for the company when it was the leading music company in the region [...]

By Hans Ebert It’s the technique not the idea. It’s something my mentor in advertising- Keith Reinhard- used to make all his creative directors understand, especially during a time when when the art director was more interested in how “beautiful” a print ad should look like and the copywriter was asked to shorten the headline [...]

By Hans Ebert It’s good to get away from daily routines. It clears the head, let’s in some much-needed fresh air to make the fog and amphetamines disappear. forces one to think, re-think and re-learn many things that have been swept under the sneakers, and kinda say, F*ck what everyone else thinks, cos opinions are [...]

Back in the day, there was networking, there’s always been that utter waste of time and space that’s “nutworking”, and in today’s social media-driven world, there is online networking where nothing is real and there’s everything to get hung up about. It’s John Lennon’s “Strawberry Fields Forever”, but this time, where a song becomes part [...]

A friend of mine recently resigned from a major music company- nothing really earth-shatteringly surprising as those days when working for one of the majors or an indie or a minor or even a mynah bird was considered a passport to “coolness”. Yes, people, once upon a CD, working for a music company was a [...]

I was writing a strategy for a horse racing club and what kept coming up was this industry’s need for a game changer or game changers. Right now, the hardcore punter and horse owner is getting older by the day. Racing is no longer “The Sport Of Kings” as there are few “kings” around. Plus [...]

http://www.huffingtonpost.com/2011/03/15/bon-jovi-steve-jobs-killing-music_n_835818.html I read the above and thought, huh, what on earth is Jon Bon Jovi going ON about? Steve Jobs didn’t “PERSONALLY kill” the music business. The music business killed itself. Remember, “Video Killed The Radio Star” by the Bugles? In the piece above, the main Bon in Jovi talks about the joys of getting [...]