Archive for the ‘Beatles’ Category

By Hans Ebert It’s the technique not the idea. It’s something my mentor in advertising- Keith Reinhard- used to make all his creative directors understand, especially during a time when when the art director was more interested in how “beautiful” a print ad should look like and the copywriter was asked to shorten the headline [...]

By Hans Ebert As with anything it doesn’t understand, the Hong Kong government either ignores it, or else places various stumbling blocks to ensure that it’s silenced. And music should never ever be silenced. But unless it’s classical music or Canto Pop or one of those “nostalgia” concerts by someone from the Sixties singing the [...]

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By Hans Ebert I once had a girl or should I say, she once had me. Wait: I once lived with a woman not that long ago who was on Repeat that “no one listens to lyrics anymore”. There have been songwriting partners over the recent years who’ve said the same thing, then change lyrics [...]

By Hans Ebert To those musicians who think that performing covers is beneath them- and most who think like this are those still to make it anywhere except up their basement steps- well, they should get out more and travel. There are doing covers as note-for-note copies, and interpreting hits by others. Even the Beatles, [...]

By Hans Ebert We all need it. It helps pick us up to continue this journey with a real sense of purpose as opposed to just going through the motions. It shakes us off self-induced lethargy that leaves us waiting for things to present themselves to us. It makes us want to not just do [...]

By Hans Ebert We don’t know it, but we’re letting things get away from us. Like being stuck inside of Mobile with the Memphis Blues Again, we’re getting stuck in the trivialities served up and letting life’s priorities slide. We’re not looking out for Number One. We’re more concerned about what others are doing and [...]

By Hans Ebert Everything that can possibly be written about the Beatles has been written, and, almost every day, something new is discovered to keep the dream alive- the Number 9 Dream that was the reality of four young rockers from Liverpool who changed the world and set a benchmark that no one else is [...]

By Hans Ebert It’s been a rough couple of weeks. I’ve had a house guest from the States who is obsessed with all the comings and goings of celebritydom that’s rampant on social media and, especially, E! Channel. So, for the past ten days, the television has been spewing forth non-stop verbiage from E! E! [...]

By Hans Ebert Here’s the problem: I really don’t have time for nor do I like many people these days. Blame social media for this. Like what happens when suffering from too much of anything, everyday we’re inundated with information overload. Of course, it’s a personal call whether to stay or to go, but even [...]